**This article is being share from the US Chamber.com website
A recent study by PYMNTS Intelligence found that one in three shoppers wants to buy “local” products. This trend is part of the larger consumer shift toward more conscientious shopping habits that prioritize community support and local economic growth.
Marketing your business as local isn’t just a way to boost sales, although that is one important benefit. Businesses perceived as local often form emotional connections with their customers and communities that go well beyond the transaction and contribute to long-term growth.
Here are a few advantages to establishing your company as a local business.